Fixed Ops is critical to the success of a dealership. According to NADA’s 2020 dealership financial profile, almost half of the average franchise dealership’s gross profit is from its fixed...
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AutoLeadStar Releases Benchmark Report on Post Covid-19 Era, Details Trends and Strategies for Next Phase of Automotive
MIAMI, FL– June 9, 2020 – AutoLeadStar, a complete marketing automation platform designed for dealers, today unveiled the results of their latest benchmark report on buyer trends titled, “A Post … Continued
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Tracking Events in Google Analytics: Dealer Edition
In the spirit of transparency and understanding your data, AutoLeadStar knows how important it is for dealers to see everything that happens on their website in their reports, including in … Continued
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How Dealers Should Maximize Google Analytics & Google Ads
Google Ads and Google Analytics might be the most powerful tools in digital marketing, but if you’re not connecting the two, you are probably missing out on meaningful data and … Continued
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A Guide to URL Tracking: Google Analytics for Car Dealers
Is your dealership tracking URLs? Because if you’re not, you’re missing out on some pretty valuable information. URL tracking essentially means you add unique attributes to your final links from … Continued
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Why Your Dealership Needs to Consolidate Data Right Now
What’s data consolidation? Simply put: it’s when you bring all your dealership’s data sources together so that you maximize productivity, unlock your dealership’s true ROI, and stop losing money.