The Ultimate Guide To Selling Your Aged Inventory Using VIN Specific Advertising Aged inventory is one of the biggest pain points for dealers: the flooring costs, the lot rot, frozen...
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Tracking Events in Google Analytics: Dealer Edition
In the spirit of transparency and understanding your data, AutoLeadStar knows how important it is for dealers to see everything that happens on their website in their reports, including in … Continued
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Seasonality report: Uncovering trends, peaks and dips in the automotive industry
Based on 2018 trends* We all tend to theorize about seasonality in the auto industry – which months are the worst for sales? When do we get the best leads? … Continued
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A Guide to URL Tracking: Google Analytics for Car Dealers
Is your dealership tracking URLs? Because if you’re not, you’re missing out on some pretty valuable information. URL tracking essentially means you add unique attributes to your final links from … Continued
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How your dealership can win with today’s disruptive automotive technology
It seems that over the past year it’s become impossible to attend any auto-related event or conference without hearing the word “disruptor.” As technology continues to progress, the industry continues … Continued
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CONNECT IS HERE: The complete digital toolbox for your dealership
AutoLeadStar’s new enhanced artificial intelligence platform has finally arrived. Falcon takes our machine learning website engagement to the next level with a complete digital toolbox for your website. Kick up your … Continued
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Top CRO tips for your dealership from famous US presidents
Did you know that the illustrious presidents of the past had a lot to say about conversion rate optimization? Of course you did. What would a self-respecting 18th century general … Continued
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3 reasons your dealership website traffic is not converting
You’ve all heard the dire statistics: conversion rates for dealerships usually hover around 1-3%. That means 97% of your website traffic is not interacting with you, not leaving their information, not allowing … Continued
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What your dealership can learn from these Super Bowl commercials
Ah, the Super Bowl: the tension, the glory, the historic overtime. The commercials. We’re sure that, like us, you took diligent notes on which commercials were the best this year, … Continued
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The dealership’s jargon-free guide to conversion optimization
Sometimes you need to go back to basics. So today, we bring you a short refresher course in conversion optimization for auto. What is it? How does it work? … Continued
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Automotive Digital Strategy: News and Tips with Madeleine Low of DrivingSales
As Community Manager at DrivingSales, Madeleine Low is in the trenches every day with dealers all around the country. She writes about industry news and trends, manages and contributes to … Continued