In the spirit of transparency and understanding your data, AutoLeadStar knows how important it is for dealers to see everything that happens on their website in their reports, including in … Continued

Based on 2018 trends* Automotive Marketing Trends We all tend to theorize about seasonality in the auto industry – which months are the worst for sales? When do we get … Continued

[Updated July 2022] Is your dealership tracking analytics and URLs? Because if you’re not, you’re missing out on some pretty valuable information. Google Analytics 101 for Auto Dealerships URL tracking … Continued

It seems that over the past year it’s become impossible to attend any auto-related event or conference without hearing the word “disruptor.” As technology continues to progress, the industry continues … Continued

AutoLeadStar’s new enhanced artificial intelligence platform has finally arrived.  Falcon takes our machine learning website engagement to the next level with a complete digital toolbox for your website. Kick up your … Continued

Did you know that the illustrious presidents of the past had a lot to say about conversion rate optimization? Of course you did. What would a self-respecting 18th century general … Continued

You’ve all heard the dire statistics: conversion rates for dealerships usually hover around 1-3%. That means 97% of your website traffic is not interacting with you, not leaving their information, not allowing … Continued

Ah, the Super Bowl: the tension, the glory, the historic overtime. The commercials. We’re sure that, like us, you took diligent notes on which commercials were the best this year, … Continued

  Sometimes you need to go back to basics. So today, we bring you a short refresher course in conversion optimization for auto. What is it? How does it work? … Continued

As Community Manager at DrivingSales, Madeleine Low is in the trenches every day with dealers all around the country. She writes about industry news and trends, manages and contributes to … Continued