Sometimes you need to go back to basics. So today, we bring you a short refresher course in conversion optimization for auto. What is it? How does it work? … Continued

As Community Manager at DrivingSales, Madeleine Low is in the trenches every day with dealers all around the country. She writes about industry news and trends, manages and contributes to … Continued

Most dealerships don’t pay much attention to early stage car shoppers. And for good reason: early stage shoppers are high up the sales funnel, researching their next car purchase, but … Continued

Like all good dealerships today, you know that massive numbers of people are starting and completing a lot of their car buying research online. So you invest in a website … Continued

Has this ever happened to your BDC or sales team? You see you got a new lead into your CRM, only to find that this lead is not yet ready … Continued

By now you have surely heard the tale of our tech near-disaster: we discovered our product was acting wonky on a customer’s site, which led us to discover that other … Continued

It probably won’t surprise you to hear that people today do most of their shopping online. From electronics to clothing to toilet paper, pretty much anything can make its way through the … Continued

Well, it’s finally here. Google is implementing its mobile engagement standards– and AutoLeadStar is ready! Under the new rules, Google will lower the search rankings of any site with mobile … Continued

Here’s a cautionary tale from your friends at AutoLeadStar, which we think has some good lessons for all you dealership IT and internet managers. Several days ago, our monitoring noticed … Continued

Lead capture: the quest, the chase, the holy grail. Getting more leads on your dealership site means getting more customers in your showroom. But what happens when lead capture actually … Continued