AutoLeadStar’s Inside Auto Podcast features top leaders, entrepreneurs, influencers, and authors inside and outside of the automotive industry. Find this week’s episode here and check out all of our latest podcasts here. ...
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A conversation with e-commerce expert Kevin Frye
Kevin Frye, the e-commerce director for the Jeff Wyler Automotive Family and former Naval Aviator, is a forward thinker and progressive marketer. Kevin manages the entire automotive group, which consists… Read More ›
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And the best video award goes to…
This week, we’re going to reward our loyal dealership Twitter followers with recognition of the best twitter video ads posted! Video marketing is a 2016 MUST. The vast majority of… Read More ›
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How Amazon Vehicles will affect your dealership
One of the biggest monsters of the internet just entered the automotive space and no one knows what to expect. Amazon Vehicles. Is this considered a TrueCar or AutoTrader competitor?… Read More ›
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What do Google’s new mobile rules really mean?
Everyone is in a panic after Google released its new mobile rules: does it mean that every mobile site with a popup will be ranked lower in searches? Does it mean… Read More ›
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How Your Automotive Lead Capture is Like A Game of Football
Sales is a lot like football. You need a great team with skilled, talented players, but you also need a solid strategy. From the opening kickoff to the final play,… Read More ›
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How auto dealerships should use digital to gain trust and credibility
Everyone knows that the auto industry is a people industry- face-to-face business, family relationships, and long term engagements. But what happens when at least 70% of consumers are now turning… Read More ›
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5 ways to rock your dealership’s website with offers and promotions
Ever been to a dealership website these days? I’m sure you have. Chat box appears from the bottom left while a gift offer pops up on the right… So many… Read More ›
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Top 5 questions to ask when looking for new automotive software
Looking for some new tools to keep your website as effective as can be? Want the best automotive software to keep your website ahead of your competitors? Wait. Don’t settle.… Read More ›
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3 Digital Marketing Must-Haves for the Auto Industry
If you do digital marketing in the auto industry (DealerTrend, FlexDealer, Auto Ad Agency to name a few), you’ve got unique challenges. Car dealerships are not just any ecommerce site.… Read More ›
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Want more foot traffic? Use geo-targeting to heat up your web visitors!
There was a time, not that long ago, when all aspects of an auto sale were done on a face-to-face basis. Deals were seen through from sales pitch to completion… Read More ›