AutoLeadStar’s Inside Auto Podcast features top leaders, entrepreneurs, influencers, and authors inside and outside of the automotive industry. Find this week’s episode here and check out all of our latest podcasts here. ...
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What your dealership can learn from these Super Bowl commercials
Ah, the Super Bowl: the tension, the glory, the historic overtime. The commercials. We’re sure that, like us, you took diligent notes on which commercials were the best this year,… Read More ›
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AutoLeadStar Webinar: Transforming early-stage shoppers into tomorrow’s sales
Most dealerships don’t pay much attention to early stage car shoppers. And for good reason: early stage shoppers are high up the sales funnel, researching their next car purchase, but… Read More ›
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Conversion Optimization for the Automotive Industry
Conversion rate optimization (CRO) is a fancy term breaking into the digital automotive space right now. While it may be new to the industry, it’s certainly not trivial. Many industries outside… Read More ›
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Your Ultimate “Buzz Word” Glossary
As the automotive industry rises to the digital occasion, there are a lot of buzz words that get thrown around- machine learning for your internet sales, conquesting your competitors, or… Read More ›
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Reflections on a #DD21 Journey
No one can beat Kevin Frye’s recap of conferences, so I’m going to keep my reflections of the 21st Digital Dealer Conference (#DD21) short and sweet and down to one… Read More ›
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Is Your Dealership’s #TipTuesday on Point?
Using twitter to engage with prospects and customers is a huge opportunity for dealerships. Customers will often post both good and bad experiences from your showroom, so make sure you’re… Read More ›
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How Your Automotive Lead Capture is Like A Game of Football
Sales is a lot like football. You need a great team with skilled, talented players, but you also need a solid strategy. From the opening kickoff to the final play,… Read More ›
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3 mistakes your sales people are making & how to avoid them
As car buying has steadily moved online, many auto sales teams haven’t kept pace. Today, Internet leads account for up to 20% of new vehicle sales. A 2015 survey from… Read More ›
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How auto dealerships should use digital to gain trust and credibility
Everyone knows that the auto industry is a people industry- face-to-face business, family relationships, and long term engagements. But what happens when at least 70% of consumers are now turning… Read More ›
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Why your Dealership should treat every day like Memorial Day
It’s that time of year again. Big sales, “Super Bowl” atmosphere, BBQs and cookouts. But all for what? To engage every lead that walks into your Showroom on this Memorial… Read More ›