It seems that over the past year it’s become impossible to attend any auto-related event or conference without hearing the word “disruptor.” As technology continues to progress, the industry continues … Continued

  Over his 15 years in the auto industry, Christian Salazar has seen it all. Starting out selling cars while still a teenager, he has managed both dealership and vendor … Continued

Ah, the Super Bowl: the tension, the glory, the historic overtime. The commercials. We’re sure that, like us, you took diligent notes on which commercials were the best this year, … Continued

As Community Manager at DrivingSales, Madeleine Low is in the trenches every day with dealers all around the country. She writes about industry news and trends, manages and contributes to … Continued

Like all good dealerships today, you know that massive numbers of people are starting and completing a lot of their car buying research online. So you invest in a website … Continued

We know what you’re thinking: if only there were a handy list of all the best digital marketing practices for the new year. Well, fellow digital dealership enthusiasts, we are … Continued

If you’re like most dealerships, you work hard to achieve high conversion rates from your website. And rightfully so: a vast majority of car shoppers today use the internet to … Continued

If your dealership is optimizing and maximizing lead capture, you’re seeing an increase in the number of follow up calls you need to make. And follow up calls are a … Continued

Dealership employee retention has declined over the past few years, according to a recent NADA study. Maybe your own dealership has suffered, maybe your employees are so happy they break … Continued

You spend a lot of time, effort, and money on lead generation, conversion optimization, and lead capture. Ads, bids from third-party sites, and of course, targeted, engaging content and offers … Continued