AutoLeadStar’s Inside Auto Podcast features top leaders, entrepreneurs, influencers, and authors inside and outside of the automotive industry. Find this week’s episode here and check out all of our latest podcasts here. ...
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6 practical artificial intelligence tools changing the world
Artificial intelligence, or AI, gets so much attention in tech news it can be hard to keep up. Becoming part of virtually every field out there, AI has also entered… Read More ›
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Lead capture and nurture at all stages of the sales funnel: a roundup
Around here, we love to write about capturing and nurturing all your leads because we think it’s super-important: your lead generation efforts will pay off so much more with a solid… Read More ›
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AutoLeadStar Webinar: Transforming early-stage shoppers into tomorrow’s sales
Most dealerships don’t pay much attention to early stage car shoppers. And for good reason: early stage shoppers are high up the sales funnel, researching their next car purchase, but… Read More ›
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AutoLeadStar on DealerRefresh: How to Nurture High Funnel Leads Without Gutting Your BDC
Has this ever happened to your BDC or sales team? You see you got a new lead into your CRM, only to find that this lead is not yet ready… Read More ›
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A conversation with e-commerce expert Kevin Frye
Kevin Frye, the e-commerce director for the Jeff Wyler Automotive Family and former Naval Aviator, is a forward thinker and progressive marketer. Kevin manages the entire automotive group, which consists… Read More ›
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Free money: how to do it right
Incentive-driven offers seem like a totally foolproof way to get people into your dealership. Who doesn’t like free money? But your dealership needs to make sure that these offers are… Read More ›
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Duplicate leads? That’s actually a good thing
Duplicate leads: irritating productivity-killers, right? They clog up your CRM, they make your multiple lead-capture services seem redundant, they can lead to confusion about follow-up. It’s easy to understand why… Read More ›
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Why conversion optimization brings your sales up even if your closing rate goes down
Isn’t better lead capture supposed to lead to more sales? Well, yes. Here’s why you might see lower closing rates even as your sales increase. Here’s the problem: You’re… Read More ›
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What you can learn from Chase’s new online car financing program
You may have heard about Chase Auto Direct, the new online car shopping and financing program offered by Chase in partnership with TrueCar.com. Here’s how it works. Chase clients use… Read More ›
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How to make your website amazing so you capture more leads
So you’ve decided to focus on converting the qualified leads on your website – the people who are already browsing your digital showroom. How do you make sure your website… Read More ›