You may have heard about Chase Auto Direct, the new online car shopping and financing program offered by Chase in partnership with TrueCar.com. Here’s how it works. Chase clients use … Continued

If you’re like most dealerships, you probably bid on leads from websites like Kelley Blue Book, Edmunds, or AutoTrader. That’s a good idea: you can find people shopping for cars who … Continued

Using twitter to engage with prospects and customers is a huge opportunity for dealerships.  Customers will often post both good and bad experiences from your showroom, so make sure you’re … Continued

As car buying has steadily moved online, many auto sales teams haven’t kept pace. Today, Internet leads account for up to 20% of new vehicle sales. A 2015 survey from … Continued

It’s an unfortunate reality that each time a sales rep fails to make a sale, there is a good chance you will lose that customer to a competing dealership. Don’t be surprised that … Continued

There is probably no need to tell you how important search engine marketing is to your success as a car dealership. In 2014 alone, search made up 50% of all … Continued

We speak to car dealers across the United States every single day. Each dealership has its own unique story; the successes along the way, the combination of unique personalities working … Continued