Advertising in 2022 Digital marketing in automotive has always been both exciting and challenging. Whether it's ever-changing technology, the way we track and target shoppers, or the metrics we use...
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Top 5 Reasons your dealership should be using a CDXP
A customer data platform, commonly referred to as a CDP, provides a comprehensive window into the customer’s behavior and insights through a centralized data platform. It allows you to securely … Continued
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Announcing the AutoLeadStar CDXP
Today we are launching a new layout for our connected automotive marketing platform called the Customer Data and Experience Platform (CDXP), which allows Dealers to consolidate all their customer data … Continued
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AutoLeadStar Welcomes Auto Tech Veteran Mike Colacchio as Vice President of Sales
MIAMI, FL–October 6, 2021 – AutoLeadStar, a global company offering a connected automation platform to accelerate growth in the auto dealer segment, announced today Dealer Inspire alum Mike Colacchio has … Continued
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6 things to check before launching your next marketing campaign
There are a lot of things to consider when launching a new marketing campaign. While it’s exciting, every step is important to make sure you have tight, personalized targeting. We’ve … Continued
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The importance of investing in your Fixed-Ops department and how digital marketing can contribute to its success
Fixed Ops is critical to the success of a dealership. According to NADA’s 2020 dealership financial profile, almost half of the average franchise dealership’s gross profit is from its fixed … Continued
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Social Distance and the Car Buyer
Social Distance and the Car Buyer This post was written by Louis Tuchman We are living in uncertain times, as the novel Coronavirus continues to disrupt our way of life. … Continued
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How to Actually Measure Your Dealership’s Digital Marketing Success in 2020
If you’re like most dealerships, successful marketing and advertising is on your list of priorities for 2020. The problem? There are so many myths about what success actually means that … Continued
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AutoLeadStar Product Update: New Leads Page
We are very excited to share the latest on our latest…an updated Leads Page for Falcon and DataAi users. Why is this so exciting? In a nutshell, the old page … Continued
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How your dealership can win with today’s disruptive automotive technology
It seems that over the past year it’s become impossible to attend any auto-related event or conference without hearing the word “disruptor.” As technology continues to progress, the industry continues … Continued
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Everything you need for Digital Dealer 23
#DD23 is coming! Are you ready? We’re super excited to chat with you about our new kicked-up artificial intelligence platform, Falcon by AutoLeadStar. Stop by booth #814 to get all … Continued