The Ultimate Guide To Selling Your Aged Inventory Using VIN Specific Advertising Aged inventory is one of the biggest pain points for dealers: the flooring costs, the lot rot, frozen...
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Top 5 Digital Marketing Trends to Keep an Eye On in 2018
Ah, the new year. As the clock strikes midnight, we are all excited by the opportunities and possibilities awaiting us in the year to come. For some, that may mean … Continued
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The Great Debate: Speed vs. Quality
It has become an age-old question in the auto industry: when responding to a lead, what is more important, speed or quality? The issue has been debated for years, and … Continued
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Reflections on a #DD21 Journey
No one can beat Kevin Frye’s recap of conferences, so I’m going to keep my reflections of the 21st Digital Dealer Conference (#DD21) short and sweet and down to one … Continued