In today’s highly competitive market, dealers must utilize the latest and greatest in automotive technology to stay ahead and win more business. Automotive-centric Customer Data and Experience Platforms (CDXP) are...
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A Conversation with Arnold Tijerina, Automotive Storyteller
Arnold Tijerina has over 16 years experience in the auto industry, 7 of which were in retail before transitioning to positions which allowed him to share his knowledge and expertise … Continued
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A Conversation with Ashley Mabery, Director of Retail Performance at ZMOT
Ashley Marbery, Director of Retail Performance at ZMOT, works with dealerships across the United States, Mexico, and Canada to bring them integrated digital marketing and retail sale solutions and strategies … Continued
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A Conversation with Matt Raymond, Digital Marketing Director for Haltermans Automotive Group
In his seven years in the automotive industry, Matt Raymond has held several roles at Haltermans Automotive Group, including Sales Consultant, Sales Manager, and Internet Sales Manager. In his current … Continued
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A Conversation with Justin Cook, Executive Vice President of C-4 Analytics
As Co-Founder and Executive VP of C-4 Analytics, Justin Cook develops next-generation marketing strategies by blending proven marketing techniques with the evolving science of data and analytics. And with great results: … Continued
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A Conversation with Christian Salazar, General Manager of Matt Ford
Over his 15 years in the auto industry, Christian Salazar has seen it all. Starting out selling cars while still a teenager, he has managed both dealership and vendor … Continued
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Outsourced BDC – A Conversation with Ceren Isildak of CloudOne
In a short period of time, Ceren Isildak has reached a rare level of expertise in the auto industry. From her college experience opening a brand-new dealership to managing major … Continued
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A Conversation With Alan Ram, Dealership Training Expert
Alan Ram is the President and Founder of Alan Ram’s Proactive Training Solutions, where he trains dealerships to boost productivity through effective telephone, Internet, and client base management. He has … Continued
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A Conversation with Jeff Kershner and Ryan Gerardi of DealerRefresh
DealerRefresh is one of the auto industry’s most visited and trusted online destinations for tens of thousands of dealers and automotive professionals. Founded in 2005 by Jeff Kershner before just … Continued
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A conversation with digital marketing innovator Jason Stum of Launch Digital Marketing
Jason Stum, Director of Strategy at Launch Digital Marketing, is a pioneer of digital marketing strategy for automotive. In the trenches since the industry moved online, he has been at … Continued
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A conversation with e-commerce expert Kevin Frye
Kevin Frye, the e-commerce director for the Jeff Wyler Automotive Family and former Naval Aviator, is a forward thinker and progressive marketer. Kevin manages the entire automotive group, which consists … Continued