A customer data platform, commonly referred to as a CDP, provides a comprehensive window into the customer’s behavior and insights through a centralized data platform. It allows you to securely … Continued

Introduction Every technological revolution has a transition period. If you think about when cars were first invented, they shared the road with horses and buggies. It wasn’t until the end … Continued

How David Hobbs Honda used AutoLeadStar to increase key sales metrics by up to 40% David Hobbs Honda shares insight into how they’ve directly benefited from leveraging artificial intelligence to … Continued

How Great Marketing Software for Car Dealers Help Warm Up Prospects Consumers have always had high expectations when it comes to online shopping. Amazon, Netflix, and Zappos have conditioned shoppers … Continued

How Car Dealers Can Get More Sales Leads in 2021 As we all know, it’s no longer about how many leads you get, but rather, where your leads are coming … Continued

For over a decade, the AWAs have been a benchmark in the auto industry for innovative products in technology, design, search marketing, social media, and digital retailing. Through an extensive … Continued

MIAMI, FL– June 9, 2020 –  AutoLeadStar, a complete marketing automation platform designed for dealers, today unveiled the results of their latest benchmark report on buyer trends titled, “A Post … Continued

It’s the difference between minutes and days, forgetting and never needing to remember. It’s automation vs. manual.  When you think about your marketing strategy, if you’re not thinking about a … Continued

After attending live auto events in response to COVID-19 and industry expert panels, we’re confident that automotive is going to recover, and we’re doing everything in our power to make … Continued

While we can’t imagine a world without Google or Siri, paid advertising actually started way before these trends. The first documented paid advertising platform was called Planet Oasis, and existed … Continued