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    I can’t say enough good things about AutoLeadStar! It has significantly improved the quality of our internet leads because of its outstanding visual presentation on both mobile and desktop. AutoLeadStar has very quickly become an integral part of our site and success.

    Darrin RothDIRECTOR OF OPERATIONS, DAVID HOBBS HONDA

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      4 Ways a Customer Data and Experience Platform Can Boost Your Dealership Revenues

      CDXPs enable forward-thinking dealers to improve their dealership operations by leveraging their first-party data to deliver hyper-personalized, omni-channel customer experiences that increase sales and drive customer loyalty.

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      Category: Customer Experience

      1. 4 Ways a Customer Data and Experience Platform Can Boost Your Dealership Revenues

        By: Rachel Oranim

        CDXPs enable forward-thinking dealers to improve their dealership operations by leveraging their first-party data to deliver hyper-personalized, omni-channel customer experiences that increase sales and drive customer loyalty.
        Read More
        CDXP, Customer Experience
      2. The Dealer’s Guide to Choosing a CDP

        By: Rachel Oranim

        As customer-centricity becomes increasingly important for businesses worldwide, a CDP is an essential tool for dealerships looking to stay ahead of the competition. Our comprehensive guide can help you find the right CDP for your dealership.
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        Automotive, CDXP, Customer Experience
      3. 4 Steps Dealers Can Take To Start Using Their First-Party Data

        By: Rachel Oranim

        By using first-party data to build a strong marketing strategy and create better customer experiences, your dealership can save money while making money. 
        Read More
        Automotive, CDXP, Customer Experience
      4. Get the Picture: Why a 360° Customer View is Essential for Dealership Success

        By: Rachel Oranim

        A 360° customer view can offer your dealership deep insight on how to drastically improve the way you do business by creating easy to read, data-rich profiles of your shoppers.
        Read More
        CDXP, Customer Experience
      5. Debunking Common Misconceptions About Customer Data Platforms

        By: Rachel Oranim

        Like any new technology, CDPs have their cynics and naysayers. Let's take a look at some of the most common misconceptions and set the record straight once and for all. 
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        Automotive, CDXP, Customer Experience, Innovation
      6. Understanding the Relationship Between a CRM and a CDP

        By: Ilana Shabtay

        A Customer Data Platform is built on technology that cleans, sorts, and consolidates a business’s data sources in order to build a full picture of their customer behavior. The platform typically integrates multiple data sources including a dealership’s CRM.
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        Automotive, CDXP, Customer Experience, Digital Marketing
      7. The Importance of Data Connectivity & Orchestration in 2023

        By: Ilana Shabtay

        Shoppers expect a fully personalized experience every time they engage with your business. Data connectivity and orchestration can help your dealership provide that experience, directly increasing your revenues.
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        Automotive, CDXP, Customer Experience, Digital Marketing
      8. One Size Doesn’t Fit All: How Smart VIN-Level Marketing Can Elevate Your Dealership

        By: Ilana Shabtay

        Instead of using a one size fits all marketing strategy, your dealership should consider a method that involves targeting leads with hyper-personalized VIN specific ads to create targeted, relevant shopper experiences.
        Read More
        Automotive, Customer Experience, Digital Marketing, Innovation
      9. 5 Questions Your Dealership Should Ask When Deciding on the Best CDP

        By: Mollie Monett

        If your dealership wants to migrate to a CDP system, these are the essential questions to ask when beginning your search for the right platform.
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        Artificial Intelligence, Automotive, Customer Experience, Digital Marketing
      10. What is a Customer Data Platform? The Ultimate Guide to Automotive CDPs

        By: Mollie Monett

        Over time your CRM gets loaded with junk, duplicate leads, and cold leads that go unnoticed. This is where the CDP comes in.
        Read More
        Artificial Intelligence, Automotive, Customer Experience, Digital Marketing
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        • 4 Ways a Customer Data and Experience Platform Can Boost Your Dealership Revenues
        • AutoLeadStar, Which Recently Raised $40M to Transform The Way Cars are Sold, Rebrands to Fullpath
        • AutoLeadStar is now Fullpath
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        Performance as measured on specific client installations. May vary according to circumstances.

        No setup fees. Only by AutoLeadStar.

        Performance as measured on specific client installations. May vary according to circumstances.

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