Over the last decade, automotive marketing agencies made sense. They offered you plenty of benefits that at the time were “tailor-made” for your dealership and promised an unparalleled partnership and...
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13 Digital Marketing Terms Every Internet Manager Should Know
Whether you’re a GM, an internet manager, a BDC manager, or involved in your dealerships’ marketing strategy in some other way – knowing the basics of digital marketing is essential. … Continued
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How to Leverage Google’s Micro-Moments for the Best Marketing Strategy
One of the biggest marketing mistakes is treating online shoppers the same as offline shoppers. E-commerce isn’t just “traditional consumerism” on a different platform – it’s a whole new set … Continued
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How Dealers Should Maximize Google Analytics & Google Ads
Google Ads and Google Analytics might be the most powerful tools in digital marketing, but if you’re not connecting the two, you are probably missing out on meaningful data and … Continued